The Collective
Weekend Intensive 2025
Friday 24 – Sunday 26 October 2025 | Zinc at Fed Square, Melbourne
The DevelopHer Weekend Intensive is back—bigger, bolder, and more future-focused than ever.
This is three days designed exclusively for ambitious women in property development.
Three days of clarity. Strategy. Profit.
Whether you’re stepping into your very first project or scaling to multiple deals, this is your moment to cut through the noise, simplify your systems, and focus on what actually works.
Why this
Weekend Matters
Property development is full of moving parts—finance, feasibilities, design choices, timelines, trades, and sales strategies. It’s easy to get lost in the detail and miss the bigger picture.
At our DevelopHers Weekend Intensive, we bring it all together.
The latest economic and design trends you need to stay ahead.
Proven systems and strategies to streamline your projects.
Hands-on workshops where you’ll apply the learning to your own development journey.
You’ll walk away with practical steps to make your next move with confidence—plus the clarity to know exactly where you’re headed.
Designing Success with AI
with Rhiannon Lee
Rhiannon Lee is an AI strategist, business mentor, and founder of Oleander & Finch Interior Design.
Drawing on 20+ years in business, marketing and design, she coaches creative professionals on using AI to streamline operations and build profitable studios. She also hosts the popular design podcast Designing Success.
Her keynote work makes AI practical for real-world design challenges — from 3D rendering to feasibility modelling and productivity workflows.
Recognised as one of the first voices in Australia to integrate AI into interior and constructi on design, Rhiannonshows designers how to future-proof their businesses with intelligent systems that feel creative, aesthetic, and empowering.
Check out Oleander and Finch here.
What to expect from the event:
Friday 24th - Drinks & Welcome
Kick off the weekend connecting with your fellow DevelopHers.
Saturday 25th - Clarity & Strategy
State of Play: Explore Economic trends, design insights and industry shifts.
Key Note speaker: Rhiannon teaches us AI in development. Learn how to harness new tools without overwhelm.
Planning & Feasibilities: Breakdown the numbers and process so you know exactly what stacks up.
Hot seat sessions and tailored workshops to put your project on the table.
You’ll walk away with practical steps to make your next move with confidence—plus the clarity to know exactly where you’re headed.
Sunday 26th - Clarity & Strategy
Design to Sale System: You’ll walk away with practical steps to make your next move with confidence—plus the clarity to know exactly where you’re headed.
DevelopHers Panel Session: Real stories, real strategies, real results.
Accountability & Gold Bricks: Plan out your next moves with clarity and support.
Wrap-up, awards, and a look ahead to what’s next in your development journey.
Presenting to our Elite Members
Partnerships with Purpose:
How to grow your brand through collaboration
with Sally Faughey
Sally Faughey is a TV Producer turned creative business owner behind So Sally Said. Her home doubles as a content studio specialising in interior styling, photography, and storytelling.
Known for her colourful, eclectic style and brave approach to design, Sally works with leading Australian lifestyle and interiors brands to create imagery and video content for campaigns, websites, and social media.
With more than 15 year’s experience in television and a solid understanding of what makes content connect, Sally now helps brands show up with confidence and creativity.
She’s passionate about teaching others how to build genuine brand partnerships that not only grow their business but reflect their personality and values.
Check out So Sally Said here.
Step Into Your Future as a DevelopHer
Three days to gain Clarity
Three days to sharpen your strategy
Three days to walk away with profit in sight
Mastering the Art of Buying Smart
with Amy Lunardi
Amy Lunardi is one of Australia’s leading property advocates, with over a decade of experience helping more than 1,000 home buyers, investors, and vendors achieve their property goals. With an exceptional eye for value and opportunity, Amy has built her career on one simple belief — that buying or selling property should be empowering, not overwhelming.
Through her expert guidance, Amy helps clients buy smarter, save money, and feel confident in every step of their journey. Her approach combines deep market knowledge with genuine care, ensuring that each client secures the right property at the right price — without the stress or guesswork.
Armed with strong professional credentials, Amy is:
A degree-qualified property advocate
A licensed estate agent
A hands-on renovator and property developer
Passionate about property both personally and professionally, Amy continues to grow her own diverse portfolio, working on renovation and development projects that keep her insights fresh, practical, and ahead of the curve.
Whether she’s mentoring first-time buyers, guiding seasoned investors, or sharing her expertise on stage, Amy’s mission remains the same — to help people make confident, informed property decisions that build lasting wealth and freedo
Find out more about Amy here.
Two Tracks. One Community.
We've designed this weekend to meet you where you are.
If you're running your first project - you'll gain the frameworks and confidence to move forward with certainty.
If you're running multiple projects - you'll refine your systems, leverage AI, and learn strategies to scale.
No matter your stage, you’ll leave with a clear pathway to profit.
Why you Can't Miss This.
Tangible, actionable learning: Not just theory - tools you'll apply directly to your project.
Expert guest speakers: We have an amazing keynote speaker on AI, and property strategy along with some exciting tools you will walk away with too!
Community: A room full of women who get it - supporting, sharing and pushing you further.
Future focus: Step away from the noise, and focus on what's actually going to move the needle in 2026 and beyond.
Event Details
Venue: Zinc at Fed Square, Melbourne
Dates: Friday 24 – Sunday 26 October 2025
Who's it for: DevelopHer Masterclass Members
MEET THE PRESENTERS
Rebeka Morgan
BuildHer Collective
Director
Rhiannon Lee
Oleander and Finch
Director
Sally Faughey
So Sally Said
Rebecca Papas
BuildHer Collective
Head of Design
Meg Bird
BuildHer Collective
Mentor
Amy Lunardi
Amy Lunardi Property Advisor
STILL NOT SURE?
Frequently Asked Questions
Do I need to bring my lunch?
No, your ticket incudes, morning and afternoon tea, lunch and beverages
Is there parking close by?
You can park at Federation Square, the drive up cost is $22
Can I attend if I am a BuildHer member but not part of the Inner Circle ?
Unfortunately, this event is for Inner Circle members only.
Is it recorded?
Yes, the weekend will be recorded and available to Inner Circle Members. It will not however be streamed live.
What if I can't make the whole weekend?
You can still attend however we would obviously encourage you to come to as much as you can. Every part is equally valuable and we don't want you to miss out.